The Department of Conservation and Te Rūnanga o Ngāi Tahu are collaborating on the Kea Recovery Programme, which integrates mātauranga Māori and scientific knowledge to protect and increase kea populations. The aim is to ensure the survival of this intelligent and resilient taonga species for future generations.
This document outlines the strategic priorities for recovering kea across their natural habitat, from the mountains to the sea—ki uta ki tai—and securing their long-term survival.
The design brief called for a visual representation that amplifies the unique character of the kea and highlights its cultural importance as a taonga. The use of kowhaiwhai patterns throughout the document emphasises this significance, bringing the essence of the bird and its heritage to life.

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